Outdoor and emergency are the main applications
The main application scenarios of emergency portable power station are outdoor activities and emergency backup. In outdoor scenes, it is mainly used to provide power for terminal equipment such as mobile phones, computers, drones, and photography equipment during camping, fishing, cycling, RV travel, and outdoor sports. In emergency scenarios, it is mainly used to ensure the basic power demand when natural disasters such as earthquakes, tsunamis, and hurricanes, and other reasons cause power shortages. According to the China Chemical and Physical Power Supply Industry Association, the market shares of emergency portable power stations in the outdoor and emergency fields will be 43.6% and 41.5% respectively in 2021. (Car charging and power consumption in areas with insufficient power, etc.) The proportion has also increased. The main application scenarios of Huabao Xinneng’s emergency portable power station products in the United States are outdoor activities, and the proportion of outdoor activities in 2021 will reach 83.17%; in Japan, emergency disaster preparedness and outdoor activities are the main application scenarios of its products , In 2021, 66.70% of the cases involved emergency preparedness, and 66.58% involved outdoor activities.
Outdoor activities
Europe and the United States are the main markets, and the domestic market is growing rapidly. European and American countries have a high level of urbanization and per capita consumption. Many people choose to participate in outdoor activities such as outdoor travel, camping, and fishing in their spare time. In 2020, the total number of families in the United States who have participated in outdoor camping activities is 48.24 million, a year-on-year increase of 15%, and the number of families participating in camping for the first time is 10.13 million, a year-on-year increase of 502.98%. After the COVID-19 pandemic, large-scale gathering activities have been restricted, and more and more people choose outdoor travel with fewer people as a way of leisure. In China, outdoor activities are in their infancy. The number of people participating in outdoor leisure activities in my country is about 130 million every year, accounting for 9.5% of the total population, which is far behind the 50% in the United States. However, with the economic development and the increasing travel demand of small family units brought about by the epidemic, the popularity of domestic outdoor activities continues to rise. According to statistics from Qyer.com, in 2020, the popularity of domestic outdoor camping will increase by 303.5%, and the popularity of RV travel will increase by 243.5%. According to the 21st Century RV website, the number of domestic RVs in 2020 will be 218,200, a year-on-year increase of 46.6%.
emergency preparedness
Japan and other countries just need electricity for disaster prevention and emergency protection. The occurrence of disasters may lead to the paralysis of the power grid. From 2000 to 2019, a total of 7,348 major natural disasters were recorded in the world, with a total of 4.03 billion people affected and economic losses of 2.97 billion yuan. Compared with the cumulative data from 1980 to 1999, the cumulative data has increased significantly. In order to meet the basic power demand after power outages and disasters, emergency portable power stations have become a backup product in Japan and other countries. Since Japan is located in the Pacific Rim earthquake zone, earthquakes and typhoons are frequent, power outages are common, and the stability of power consumption is poor. The emergency portable power station product has been listed as a disaster prevention and safety material certification product by the Japan Disaster Prevention Association. With the enhancement of people's awareness of emergency reserves, the penetration rate of emergency portable power station products in disaster prevention scenarios will continue to increase.
